You Don’t Have a Data Management Plan?

Adcieo recently co-hosted a data management webinar with Gary Carr, CEO of Third Sector Labs. The topic – “Why don’t you have a data management plan?” – focusing on why you need, and how to create, a nonprofit data management plan. The purpose of this post is to share the results of an interesting survey from the beginning of the …


Give Your Email a Facelift

In a perfect world you would have a fresh email template with each new message. In reality, you barely have time to create content without needing to worry about putting together a new design monthly. Here are some quick tips to help you create an email template that gives you room to grow and cuts down on the amount of …


#GivingTuesday – Get Out and Give

#GivingTeusday

#GivingTuesday is the nonprofit equivalent of Black Friday;  a day focused on philanthropy and the new official kick off to the giving season to your constituents. Getting started is not only easy, in today’s ultra-competitive donor environment, it’s a must. Get your #GivingTuesday off the ground: 1. Sign up as a partner: You can do so here. By signing up …


Find Your Audience

Creating and publishing a blog is easy, actually it’s the only easy part of having a blog. Finding an audience and driving traffic to the blog posts that you have tirelessly crafted is an entirely different ballgame. There are a lot of ways you can drive traffic to a blog. You can pay for it, you can beg for it …


Google Analytics: You Can’t Live Online Without It

It was mentioned in a previous post that you should be using Google Analytics to track your visitors incoming and outgoing landing pages. What has surprised me over the last few months is how many organizations haven’t added tracking to their website/event site, or have the tracking but don’t ever log in to take a look. Tracking your website user …


SEO: 5 Things You Can Do Today

Internet Week New York wrapped up today and after all of the amazing sessions I’m feeling like there’s so much to share. One thing that kept coming up across sessions was search engine optimization. There were a lot of great presenters with an array of insight. It only seemed appropriate to share some of the strategies we use when working …


Peer-to-Peer Fundraising: What Email?

Most of us approach fundraising, particularly event fundraising, through peer-to-peer programs. It’s an accepted fact that when individuals are doing the fundraising on behalf of an organization, others are more likely to donate. In this space email still reigns as the leading communication tool for constituents engaged in fundraising. Over the past four months, the Maryland Affiliate of Susan G. …


Not into Photoshop? Try Piktochart.

Most of us don’t have a talent for creating graphics, especially when it comes to Photoshop and similar programs. They require an immense amount of knowledge and practice. Even with training many of the features can still boggle the mind. The rest of us need easy online tools like Piktochart! Piktochart has a free and paid version, I recommend upgrading …


Hash(tag) it Out

When Twitter implemented hashtags, the idea was to categorize and sort information in a simple way. It was effective. So effective, that hashtags have crept into everyday vernacular and are invading every part of the Internet. No longer are hashtags only for Twitter. You can sum up your point of view in a text message, Tweet, Google+ post and even …


A New Way to Present

PowerPoint has become the go-to program that most of us look to when creating a presentation. PowerPoint is familiar to most at this point and kids come out of high school knowing how to use the tool. However, we now live in a world of social media, personalization and dynamic content: Enter Prezzi. Prezzi is a presentation tool like nothing …